SOLDATI. A story that furnishes the future.
There is a place, in Romagna, where the art of visual display took shape more than 60 years ago.
A place where the first tailor’s busts and mannequins with plaster heads and glass eyes began to tell the story of fashion, trends, and the dreams of entire generations.
That place is called SOLDATI.
Just a few kilometers from the Rimini Sud motorway exit, on the expressway to San Marino, lies the showroom of one of the most historic companies in the sector:
mannequins and shop fittings.
SOLDATI – an army of mannequins!
For over half a century, Soldati has been the beating heart of continuous evolution:
from artisan workshop to a benchmark in display design and commercial furnishing.
A journey driven by passion, innovation, and attentive listening.
A growth rooted firmly along the San Marino expressway: from the original 3,000-square-meter showroom, today flanked by a new, more compact retail space—still a source of inspiration to bring every idea to life.
Here,
modular, functional, and visually striking solutions are born and transformed.
Furnishings for shops, boutiques, and all kinds of commercial spaces (excluding food).
Here, every square meter is a journey through
shapes, materials, and creativity, with a well-stocked warehouse ready to meet any need quickly.
But the story doesn’t end there.
Over the years, the
Soldati experience has extended into homes: walk-in wardrobes, bookcases, and custom solutions for elegant and practical living spaces.
And today, with the renewed showroom, a new chapter begins:
hospitality.
From B&Bs to hotels, from agriturismos to designer suites, Soldati brings its style to every welcoming space, with
lightweight, modular furnishings that align with the identity of those who inhabit them.
Our flagship products?
The
“Tailor’s” tailor busts and
mannequins, true icons of visual merchandising, appreciated both in Italy and abroad.
They are the result of a historic collaboration with
La Rosa Manichini of Milan, a symbol of excellence since 1922.
Today, thanks to our
online shop and our openness to foreign markets, we support
both prestigious brands and local professionals—with the same care, attention, and desire to bring every space’s identity to life.
SOLDATI is much more than a supplier.
We are your
partner, helping you express who you are—whether through a window display, a boutique, or a welcoming hotel room.
It's an
Italian story made of
work, passion, and beauty, always looking ahead without ever forgetting its roots.
SOLDATI. Since 1960, furnishings that speak about you.
The renewed showroom is a more intimate space, where the window displays across two floors now showcase to the public what was once visible only to industry insiders.
An environment that also offers items designed for rental, ideal for events or temporary store setups.
The current website has been updated and expanded with a
"NEWS & EVENTS" section, where you can view recent events (almost in real time) and see how the displays were used.
Over 50 years of history, hard work, and success confirm that for SOLDATI,
passion knows no age.